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中国市场类有关论文范文集 与2019中国市场报告:新消费革命已启幕方面论文范例

分类:职称论文 原创主题:中国市场论文 发表时间: 2024-04-06

2019中国市场报告:新消费革命已启幕,该文是有关中国市场论文范例与市场报告和新消费革命和2018类论文范例.

改革开放近 40 年来,中国的供需结构和市场形势发生了根本变化,多样化、多元化、多层次的全新消费格局正在形成.随着居民人均收入的稳步上涨以及千禧一代的迅速崛起,城乡居民正在经历从以往的大规模、同质化、普及型的消费,向多样性、差异化、高品质的新消费转型.

In recent 40 years from Reform and Opening-up Policy, China´s supply-demand structure and market situation has a fundamental change, in which a new diversified consumption pattern multi-choice and multi-level is forming. With stable growth of per capita income and a rapid emerging of "Millennial Generation", rural and urban residents are tranorming the previous large-scale, homogenized and popularized consumption to a new diversified consumption with differentiation and high-quality.

特别是2016年以来,中国黄金珠宝首饰行业正在发生结构性变革,具体表现为:通过“互联网+”和高新技术的融合与应用,积极创新生产制造和商业运营模式,在智能制造、设计创意、私人订制、线上线下整合营销等方面成效显著;品牌集中度进一步提高,分销渠道寡头格局正在形成;资本市场并购愈发注重优质资产、国际品牌,以及全产业链的战略布局;新技术、新材料的研发不断取得突破,3D打印首饰、3D硬金首饰、融合数字技术的可穿戴智能首饰,以及将传统材料与新材料相结合的集成创新首饰等,创新型产品不断涌现;注重款式设计的创意性、追求高品质、轻奢风、高频次等新消费形态正在形成……

Especially since 2016, China´s gold and jewelry industry has been tranormed structurally, featuring in following specific performances: By a fusion and application of "Internet +" and high-tech, an active innovation on production and business operation mode is executed, and a remarkable success is achieved in respects of Intelligent manufacturing, creative design, personal customization and integrated both online and offline marketing; brand concentration further improves, and an oligarch situation on distribution channels is forming; M&A in capital market focuses more on assets with high quality, international brands and the strategic layout of overall industry chain; the research and development on new technology and materials achieve continuous breakthroughs and many innovative products are constantly emerging, such as 3D printing jewelry, 3D hard-gold jewelry, wearable art jewelry fused with digital technology as well as innovative jewelry integrated with traditional and new materials; new consumption type that focuses on creation of style design and pursues high quality, casual luxury, high frequency is forming...

随着中国政府供给侧结构性改革等一系列新经济政策的实施,中国经济的增长方式正由速度型增长向质量型增长转变.新旧动能的转换已经显现实质效果——近两年,中国经济增长的动力格局由过去的以投资、出口拉动为主正逐步地向以消费为主转变.

With the implementation of a series of new economic policies, such as the Supply-side Structural Reform of Chinese government, the growth pattern of China´s economy is changing from speed-oriented growth to qualitative-oriented growth. The conversion of old and new impetus energies has shown real effect -- in recent two years, the impetus layout of China´s economic growth has gradually given its priority from previous investment and export driving to consumption driving.

近日,国务院总理李克强在全国人大十三届一次会议上所做的政府工作报告指出,近五年来,中国居民收入年均增长7.4%,超过经济增速,已形成了世界上人口最多的中等收入群体.按照世界银行的标准,据保守测算,目前中国中等收入群体有4亿多人口,约占全球中等收入群体的30%以上,并且其规模还在迅速增长中.预计至2030年,中国的中等收入群体规模在总人口中的占比将达到60%左右.

In recent, Li Ke, Premier of the State Council pointed out in the Government Work Report made at the First Meeting of the Thirteenth National People´s Congress that, in recent five years, China, with a resident income growth at an erage annual rate of 7.4%, exceeding the economic growth, has formed a middle-income group with the world´s largest population. According to the standard of the World Bank, the conservative estimation shows that currently China´s middle-income group has a population of more than 400 million, accounting for about over 30% of that in the world, with a rapid growing size. It is estimated that by2030, the population of China´s middle-income group will account for about 60% of the total.

据国家统计局数据显示,2017年中国居民全年最终消费支出对国内生产总值增长的贡献率为58.8%.

As shown in National Bureau of Statistics data, in 2017, Chinese residents´ final consumer expenditure annually has 58.8% contribution rate of GDP growth.

可以肯定的是,拥有全球规模最大的中等收入群体的中国,其庞大且充满活力的消费市场,在未来较长的一段时期仍具有很强的扩展能力,从而让中国经济也保持着强劲的韧性,能抵御住外部环境变化造成的冲击.

It is certain that China, with the world´s largest middle-income group, has a huge consumption market which is full of vitality remaining a strong expansion capacity for a longer period in the future, so as to allow China´s economy also to keep a strong tenacity to resist the impact of changes in the external environment.

随着中等收入群体的不断壮大,中国市场的消费升级正在对包括黄金珠宝在内的各个传统产业产生着深刻影响.从文化传承、资本并购到人才培养、品牌塑造;从产品创新、尊重设计、鼓励原创,到保护知识产权、复兴传统工艺和匠人文化……当前,中国的黄金珠宝行业正在各个层面褪去过去粗放式的浮躁和快钱理论,从过去单纯的对于规模产出和市场占比的追求,重新回归于对产品品质、艺术品位和品牌格调的追求.

As the middle-income group gets larger, the consumption upgrading of China´s market is producing a profound effect on all kinds of traditional industries including gold and jewelry. From cultural inheritance and capital M&A to talent cultivation and brand building; From product innovation, respecting design, encouraging originals to protecting intellectual property rights, revitalizing traditional handicraft and craftan culture... At present, China´s gold and jewelry industry is discarding its previously extensive-style theories of fickleness and quick money at all levels and returns to the pursuit of product quality, art taste and brand style from previously simple pursuit of scale output and market shares.

基于对国家发展前景普遍的自信和乐观预期,中国一场新的消费革命已经吹响号角.显然,在这波消费浪潮中,愈加开放的中国市场对中外黄金珠宝产业而言,都具有足够的吸引力.

Based on a general confident and optimistic estimation towards our nation´s future, new consumption revolution in China has sounded the horn. Obviously, in this we of consumption, China´s market has become more open, which possesses more attractions to gold and jewelry industry both at home and abroad.

在巴塞尔国际钟表珠宝展览会开幕之际,我们推出面向国际黄金珠宝业者的《2018中国市场报告》英文版,旨在为国际业者洞察中国黄金珠宝消费市场的发展变化及产业发展趋势,把握蓬勃发展的中国市场商机,增进中外企业界的沟通与合作,提供一份客观、详实的参考指南.

At the opening of the Watch and Jewellery Show (Basel Watch Fair), the English version of China Market Report 2018 launched to face participants in international gold and diamond industry is designed to providing an objective and detailed reference guide for international participants to he an insight into the development and changes of China´s gold and jewelry consumption market as well as the growing trend of this industry. At the same time, it also offers opportunities to enter into China´s booming market and enhance the communication and cooperation between Chinese and foreign enterprises.

作为中国黄金珠宝行业唯一的国家级权威媒体机构和专业研究智库,中国黄金报社和北京黄金经济发展研究中心,多年来专注于中国黄金珠宝消费市场持续、深入的数据采集和研究,并且对产业转型升级或相关重大课题,开展专题调研并推出研究报告.我们已连续多年出版并发布中国黄金珠宝消费白皮书年度报告,已成为业界把握市场变化、进行战略或策略调整的重要参考.

As the one and only national-level authoritative media organization and think tank for professional research in China´s gold and jewelry industry, China Gold News (Beijing Gold Economic Research Center) has been concentrating on a sustainable and deep date collection and research for China´s gold and jewelry consumption market for years, as well as carried out special surveys and launched research reports regarding to tranormation and upgrading of the industry or significant topics related. We he published and released annual report on China´s Gold and Jewelry Consumption White Paper for years in succession, which has been an important reference for participants in this industry to grasp market change and adjust strategy or methods.

《2018中国市场报告》的主要内容及其观点,是对《2017中国黄金珠宝消费升级研究报告》《2017中国黄金珠宝消费调查白皮书》,以及相关研究成果(中国黄金报社、北京黄金经济发展研究中心对上述相关著作享有版权)进行集成与重新架构、再次分析与研究的基础上而形成的.以“消费升级”为核心目标,从产业和消费市场两个层面展开分析研究,力求以客观、详实的数据,全景展现中国黄金珠宝市场近两年来的发展变化.

The main content and its viewpoints of China Market Report 2018 is formed on a basis of the integration, reframing, re-analysis and research of Research Report on China´s Gold and Jewelry Consumption Upgrading 2017, White Papers of China´s Gold and Jewelry Consumption Survey 2018 and relative research results (China Gold Press and Beijing Gold Economic Research Center are eligible for copyright of relevant works above). Taking the "consumption upgrading" as a core goal, it carries out the analysis and study on two levels of industry and consumption market, strives to reveal the development and changes of China´s gold and jewelry market in recent two years in a full view with objective and detailed data.

本文评论:本文是适合不知如何写市场报告和新消费革命和2018方面的中国市场专业大学硕士和本科毕业论文以及关于中国市场论文开题报告范文和相关职称论文写作参考文献资料.

参考文献:

1、 迷茫中,让声誉导航2019中国市场声誉百强企业报告 潘少华 文急速变化的信息时代毫无疑问,我们正身处于一个极速变化的时代 从前的竞争对手无疑是明确的、稳定的、组织化的;而今天它们是不确定的、跨界的、颠覆性的,……知道他们置你于死地之时一切都为时已晚 .

2、 养猪业市场报告:这一次猪真的站在了风口上 文│饶德孟“站在风口上,猪都能飞起来 ”2015 年,中国整个猪肉市场大约价值1 4 万亿元 而整个2015 年,中国智能手机的总销售额加起来不到6500 亿,远不及中国人一年.

3、 为中国市场打造!诺基亚9新旗舰院:曲面屏 HMD 操盘的诺基亚品牌已经推出了多款机型,国内市场也先后推出了Nokia 6和Nokia 7 不过,搭载骁龙835 的旗舰Nokia 8 并未能与中国消费者见面,对此,在10 月份上海的发布会上,H.

4、 德国电单车市场报告:电单车销量逆势增长 翻译/宋若函德国行业组织ZIV在2014年和2015年发布了自行车销量出众的报告,而2016年的销售总量却有所减少,传统自行车和电动自行车的总销量为405万辆,同比减少了6 9 但电动自行车的销量和出.

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6、 解读政府工作报告:新时代房地产也有大机会 中国历史上最重大的改革,都是土改,这一轮的改革重点,土改加城镇化 城镇化是中国进入工业社会之后兴起的 3月13日,国家发改委发布关于实施2018年推进新型城镇化建设重点任务的通知,今年要全面放宽城市落.